Tony Bozzard FCIM – Data Intelligence Expert
Tony has over 20 years experience working with organisations helping them understand, segment, target, customers & prospects using their existing marketing databases. He is a Chartered Fellow of the Chartered Institute of Marketing, and was first Chair and a Board Member of the Marketing Associations Data Advisory Network DAN, and is a CIM Chartered Marketer.
The KMS client base includes government departments, banks, advertising agencies, the real estate industry, market research, and Insurance.This includes, cleaning existing business & consumer lists, & addressing fields, and understanding customer demographics. He also supplies new prospecting residential/business mailing & telephone data, as well as privacy compliant consumer email addresses. All data is list warranted by the Marketing Association.
KMS Data services include:
Residential nationwide addressing base data sets of over 2 million geo-coded address points, consumer mailing and telephone data, with tele-appending though their White Pages licence. Database enhancement, cleaning and de-duping, and SOA provision. They also have mail and email databases of mums with children, as well as email data segmented by interests. Additionally, they hold extensive ANZSIC coded business databases, new start-ups, and Director and shareholder insights. Tony and the team at KMS data specialise in helping you target specific segments for campaigns, based on leveraging the profiles of your existing data, and extracting the value that sits within current databases, through improving their quality and releasing the insights that they hold.