Franchise Marketing

Franchise Marketing

MAX MARKETING

Franchise Marketing

A 360 marketing suite for your franchise to lift franchisee engagement, improve internal comms and attract and retain new customers.

Why you need it

Franchisor businesses typically make 80% of revenue from 20% of franchisees, and many struggles to renew leases or retain franchisees. Also local franchisees often struggle with interpreting the franchisor marketing manual to apply to local marketing for good outcomes.

What we do

We work with you and your franchise manual to develop action plans for franchisee loyalty and satisfaction, improve franchisee engagement and brand protection planning. Then we work directly with franchisees to develop their local area marketing plans to best utilise your franchise network to find and retain new customers.

How much does a marketing plan cost?

This is completely dependent on your structure and needs. Our initial review would be done via an audit, which would cost $2950-5000.

SEE THESE PLAN

Max

Communications

This is a Programme : An end to end communications review and strategic…

Marketing
Healthcheck

Request our DIY Audit only and have an expert analyse your plan and make…

360 Audit Healthcheck

A more in-depth audit that will show you the gaps in your marketing that need…

Enquire Now

Book a FREE 1 hour meeting

We are happy to have a chat and understand your business needs. To book an appointment, simply fill out the form. We’ll get back to you within 24hrs to confirm next steps.

Contact Max Marketing

    Max Communications
    $7500 - $9500* + GST

    This is a Programme : An end to end communications review and strategic planning programme. Includes a strategic workshop for goal development and segment targeting with an output strategic 90 day and 12month plan that covers:

    • Brand platform review and recommendations
    • Digital review and recommendations
    • Communications review and recommendations
    • Assistance with development of a compelling value proposition for key target segments
    • Recommended Channel selection - Recommended top line messaging.
    At the end of this programme, you will know how to:
    1. Identify appropriate target audiences for existing and future products and services
    2. How to investigate the market and seek feedback
    3. How to create compelling messages that engage and have a plan to follow for initial 12mths
    4. How to choose the appropriate channels to communicate with audiences and measure them for effectiveness
    5. How to create hooks and offers that will convert prospects into enquiries
    6. How to track results and course correct strategies and tactics to optimise success.

     

    *The programme takes around 3-6 weeks to complete and costs will vary depending on the complexity of the business and the number of channels

     

    Interested?

    Find out more about this plan

    We are happy to have a chat and understand your business needs. Fill out the form and we'll get back to you within 24hrs to confirm the next steps.



      Marketing Healthcheck

      $499 + GST

      Request our DIY Audit only and have an expert analyse your plan and make recommendations for your business. The marketing health of your business will often dictate its ability to grow, acquire new customers and keep existing ones. This quick health check programme will show business managers where to look for signs of ailing marketing health and how to cure it.

      In this programme you can analyse and review what’s working in your business, and then request for a senior marketer to review your responses with you in a 1hr video session to make recommendations as to what you need to focus on to enable your goals.

      Simply fill in the form below to get started with the initial questionnaire and customised report.

       

      Interested?

      Find out more about this plan

      We are happy to have a chat and understand your business needs. Fill out the form and we'll get back to you within 24hrs to confirm the next steps.



        360 Audit Healthcheck

        $1250 + GST

        A more in-depth audit that will show you the gaps in your marketing that need to be addressed in the coming months. Good for companies who already have a marketing plan but are struggling to meet some of their goals.

        In this plan you will learn how to:

        • Review all parts of your marketing and know what to look for in your audit.
        • Set goals that are linked to your business plan.
        • Build a marketing plan that addresses your weak areas.
        • Choose appropriate channels and tactics to improve your marketing.
        • Set your budget for bringing in new customers.
        • Track and check the performance of your campaigns.

         

        Interested?

        Find out more about this plan

        We are happy to have a chat and understand your business needs. Fill out the form and we'll get back to you within 24hrs to confirm the next steps.