Website performance is often considered to be how well you rank with Google, whether or not you are on the first page. However, most websites are built to generate leads or sell products, and if they are not doing these things for your business, no matter what page of Google you are on, they are failing. Lifting website performance is a process through which your website gets better at achieving your outcomes of finding more customers or selling more products.
Why you need it
Unless your site is simply an online brochure, it should have specific goals or tasks to do, much like an employee. Unlike your employees, it can work at these tasks 24/7. Therefore it should be generating you new customers or selling your product whilst you sleep. By focusing more on whether these goals are being reached, than what page you are ranking on, your business outcomes will be improved and your website will perform more effectively.
What we do
We will look at your business goals and identify the path to that goal through your website. Then we will audit your site both from a user experience perspective and a technical perspective to ensure that your site is performing for both human visitors and search bots. We will then show you how to structure your site content and to create more steps if required to lead your customers to where you want them. We will work with you over a 3mth period to ensure that you are tracking towards your goals and create an action plan of things to make your site better.
How much does a marketing plan cost?
Our audits are more extensive than you might get from a web company because we are focused on the customer outcomes. Our basic audit is $2950 which includes a roadmap for your performance. We can also do a Website Healthcheck for $500 which will give you the top line ideas on how to lift your website performance.
SEE THESE PLAN
Book a FREE 1 hour meeting
We are happy to have a chat and understand your business needs. To book an appointment, simply fill out the form. We’ll get back to you within 24hrs to confirm next steps.