A good marketing strategy will identify the right customers for your business that are going to help you achieve your goals faster. Many businesses waste advertising $$ and resources going after whom they think are the right customers, or rushing to get onto social media because they see competitors there.
Why you need itA marketing strategy will give you a plan to follow for a set period of time that will enable you to manage growth. For example, mass media promotions tend to reach around 20% of your possible target customers, but with targeting you can improve that to 95%, meaning you are more likely to get better conversion rates and more leads. For small business, marketing strategy is an essential part of the process and critical first step.
What we doInitially we will do a Healthcheck of your current marketing activities and assets and from there we will workshop with you to set up some outcomes for the plan, and then develop a 90 day and 12mth activity schedule with what activities you need to do each week to reach your goals.
How much does a marketing plan cost?$2950+ Depending on the complexity of your business this can be done in a day via our OneDayPlan, or adding in some insight or working through your brand options may require more time to get right.
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