Crash Management needed help in recovery from the business impacts of lockdown from COVID-19.
Like many businesses, the lockdown not only the client’s business during the periods that the country was closed, but it also completely changed how businesses would need to operate in a post- COVID environment, with more businesses decentralising, or allowing employees to work from home, The impacts of this made business owners rethink how they work long term and for many that meant bringing services in house that had normally be operated by Crash Management, in order to meet their own savings targets over the next 12mths or for however long the uncertainty continued.
Crash Management lost over 70% of their regular monthly revenue during the lockdown period and then went on to lose their keystone client after the country moved to Level 1.
The business owner needed to pivot their business to ensure their unique and valuable service could remain operating, and that staff could be retained. The risk was that without being able to turn the business around in the next 3 mths, the business would not survive.
The owner approached ATEED for help and was recommended to talk to Max Marketing.
Since then, we have helped Crash Management to identify ways in the short term to address the immediate issues with engaging similar clients to those she has worked with in the past, by applying some campaigns that will work to attract new customers. However, we also have identified some opportunities that will allow them to potentially enter a new market with their current offer that could be a game-changer for the business.
Crash Management is a success story for the RBP COVID relief funding that demonstrates how valuable this support is for businesses on the brink of failure, and how this small step can make a big difference in making a business better again.
The consultancy & advice received from the MaxMarketing team has been invaluable to my small business. The recommended strategy to deliver the growth we want involves an entirely new channel that we hadn't previously considered. MaxMarketing is easy to work with and very professional
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